Twilio reduces employment by 11% in order to grow profitably
Twilio reduces employment by 11% in order to grow profitably. As the customer interaction platform strives to control expenses during the general economic slump, Twilio today revealed that it will lay off between 800 and 900 employees, or 11% of its workforce. CEO Jeff Lawson described the layoffs as “smart and essential” in a statement to the workforce, attributing in part to them Twilio’s explosive expansion over the past several years and “[lack of focus]” on crucial tasks.
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In a message that was issued internally and made public on Twilio’s blog, Lawson stated, “I take responsibility for those actions, as well as the tough decision to do this layoff. Twilio has consistently been a growing business. And as you are aware, we are dedicated to building a successful business. Being profitable at our scale will make us stronger… In the end, we discovered that some investments were no longer necessary and we also discovered some areas where we might be more productive.
Lawson asserts that the cuts will primarily affect R&D, Twilio’s general and administrative divisions, and “areas of go-to-market.” The impacted employees, who were informed this morning, will get at least 12 weeks’ pay in addition to one week for each year of employment with Twilio and the value of Twilio’s upcoming shares vest.

According to Lawson, Twilio’s talent acquisition team would compile a list that terminated workers can choose to join and share with other businesses that could be hiring as well as “investors who know many such businesses.”
According to paperwork submitted to the U.S. Securities and Exchange Commission, Twilio predicts that the staff reduction will cost between $70 million and $90 million, with the majority of expenses occurring in the third and fourth fiscal quarters of the business in 2022.
The purpose of today’s layoffs, according to Lawson, is to better match our investments with our goals and run our business as a whole more effectively. It will undoubtedly be challenging in the next months as we restructure our business to take advantage of the potential.
Twilio, a publicly traded company situated in San Francisco, has been aiming for profitability by 2023, according to CNBC. As demand for its cloud services increased during the epidemic, the company’s headcount nearly doubled. Twilio purchased Zipwhip, a toll-free messaging service provider, for $850 million in 2021, and the data security platform Ionic Security.
But as people began to work in person again, sales plummeted.
Twilio experienced its weakest sales growth in the second quarter of 2022 (Q2) since the December quarter of 2017, as a result of a breach that exposed the data of more than 100 clients. While exceeding Wall Street’s forecasts in its most recent fiscal quarter (Q2), Twilio posted a loss of $322.8 million on $943.4 million in revenue.
On hearing about the layoffs, shares increased by around 1%; Twilio’s stock price has dropped by about 73% this year.
Twilio’s stock increased by almost 3%.
The San Francisco-based company’s shares increased by about 3% in morning trading after it announced its restructuring will be finished by the end of the fourth quarter.
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To meet the rising demand for cloud service providers from companies wishing to operate during lockdowns, Twilio aggressively hired during the outbreak. By the end of 2021, there were 7,867 employees, up from 4,629 in 2020.
Similar strategies have been used by businesses like Snap Inc. and Shopify Inc. in an effort to lessen the effects of decreasing demand in the midst of record-high inflation and rising capital costs due to peaking interest rates.
At the height of the pandemic, Twilio’s revenue soared, but since then, the growth rate has steadily slowed, with second-quarter sales growth at 41% being the lowest since the December quarter of 2017.
Twilio reduces employment by 11% in order to grow profitably
Twilio fires 11% of its employees.
Twilio had 7,867 employees as of December 31, 2021, and it is anticipated that between 800 and 900 individuals may lose their employment as a result of the restructuring plan. The exercise is expected to result in costs of between $70-$90 million, including cash outlays for employee transfer, notice and severance payments, employee benefits, and associated facilitation costs, as well as non-cash outlays related to share-based award vesting.